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JOYEUSE

JOYEUSE

Client

Joyeuse

Year

2021

Service

Audience profiling

Studio

Sondage

Campaign management

Detail

Joyeuse, french creator of toys for children, promotes its 2 products: The "Conteuse merveilleuse" and the "Première conteuse". A new communication accompanied by 2 new video spots of 6 and 20 seconds. A media plan mixing IAB and video formats. The IAB creations were adapted by our studio The Concierges. The programmatic broadcasting was operated by Tags.